LIZA ANDERSON Public Relations Expert

Service Description

Founder and President of Anderson Group Public Relations, Liza Anderson, is one of Hollywood's hottest celebrity publicists with her magnetic personality and honest approach. Liza received her bachelor's degree in English Literature and a minor in Political Science from the University of California, Los Angeles, after studying at the American College in Paris and the Sorbonne University. Using her diverse background, Anderson gravitated towards conquering the world of public relations and began her career as an assistant at Baker/Winokur/Ryder (BWR) Public Relations. At BWR, Anderson was personally mentored by the Presidents of the company, Paul Baker and Larry Winokur, who represented Hollywood's top names, such as Brad Pitt & Leonardo DiCaprio. From there, Anderson made a home at the world-famous Warren Cowan & Associates, where she worked alongside the legendary "Godfather" of PR, Warren Cowan-founder of Rogers and Cowan, one of the most prestigious international PR companies in the world. After years of learning from the industry's most respected and innovative minds, Anderson took the lessons, skills, and work ethic she learned from her mentors and founded Anderson Group Public Relations. Since opening its doors several years ago, Anderson Group Public Relations has quickly grown to become one of the industry's most respected and sought-after PR agencies, with offices in Los Angeles and New York. Liza has more than 25 heavy-hitting account executives working by her side just in Los Angeles alone. Anderson Group Public Relations continues to develop its ever-growing client base, attracting the biggest FILM & TV actors, singers, athletes, bestselling authors, chefs, designers, consumer brands, and corporate entities worldwide. We provide our clients with insightful research and strategic communications structured around solid storytelling and a creative commitment to big ideas. Our strategies successfully engage audiences and create relevance for brands in pop culture through the media, tastemakers, and influencers. Anderson Group Public Relations is constantly adding new talent to its roster, pushing creative boundaries, and executing successful campaigns, making Anderson Group Public Relations one of the industry's most prominent and successful PR companies.